Narrative design is a science that focuses on how to branch out a story. In a business context, we apply Narrative design principles to make sure your positioning, product and storytelling always come together seamlessly.

It aligns your vision, message, and identity to create emotional resonance and strategic clarity.

We work in focused sprints. Each sprint tackles a clear objective—strategy, storytelling, or execution. It’s fast-paced, collaborative, and designed to deliver clarity at every step.

We shape the story and structure behind your brand. That includes positioning, messaging, brand identity, and narrative-driven content. We don’t do media buying, paid campaigns, or long-term ops management.

Depending on your needs: strategic narrative, brand messaging, naming, tone of voice, brand identity, website wireframes and copy, pitch deck content, and product storytelling frameworks.

We don’t start with the logo—we start with the story. Roupi goes deep into strategy and narrative before designing anything. Our goal is coherence, not just cosmetics.

We’re not here to drop a slide deck and disappear. We craft, write, design, and prototype alongside you. Roupi is hands-on—we build, not just advise.